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Monday, June 22, 2009

How To Create And Sell Your Own Ebook In Nine Easy Steps

By Andrew Cocks

Veteran internet marketers will be quick to tell you that you need your own product if you want to make it big in the world of online business. This may intimidate some people because the thought of creating something new is treading into foreign territory. It is actually quite easy.

In the case of ebooks for example, which are the most popular products to sell on the internet, you can create and successfully sell ebooks in nine easy steps. The first step in the process is to select a topic. It makes sense that this is a critical step because you will be writing about a topic that must contain a degree of expertise. More importantly, the topic you choose should be on something that people are hungry for and that has a scarcity of information, as this ensures the desirability of the product you will eventually create.

Doing your research will be the next step in the process, along with creating an outline beforehand. This is the secret to efficient ebook writing. Not only will an outline force you to organize your thoughts, which in effect lead to a more cohesive and easy to read ebook, it will simplify the actual writing process by eliminating details that should not be included in the first place.

Fill up the parts of the outline, or as it is called fleshing out the information, to make a fuller base from which to give the ebook its body and commence with the writing process. You will no longer have to write aimlessly when you are following the outline previously finished. Go back and look at parts of the outline and elaborate on them based on what you have researched. Following these steps should make it easy and fast to finish a thirty paged ebook in a day or two. Remember to flesh out that original outline with details and pertinent information. You may have more information to add that could make your ebook better, even if it was not in the original outline but try not to get off the topic because that defeats the purpose of your previous work.

Another add on for the ebook may be graphics, if needed, or tables, illustrations and photos. As you can see, there are many points of interest that can enhance an ebook, improve the conveyance of information you wish to share and increase the perceived value of your digital product.

Create a highly attractive, professional looking digital cover and provide a few pages as a sample. People will not be able to gauge the quality of your ebook, so give them something that they can use to determine how good your work is and the cover will make a buyer want to see more. This is the first image they will see and it will get them to be curious to what is inside the cover. After all, they will be investing money in your product. Here is an opportunity to begin building repeat customers for your business. On the internet, ebooks will be judged on the merits of the cover that represents them. It is the only immediate visible aspect to the ebook and hence a decision will be made quickly as to be interested or not.

The next task in creating your product is to write a compelling and convincing sales page. A sales page is your twenty four hour, seven days a week, salesman in cyberspace. Crafting a sales page requires excellent copy writing skills, as the difference between a successful sale and a lost prospect can boil down to the choice of a single word. If you have meager copy writing skills, it may be best to hire a professional, proven copywriter. The services supplied are not cheap, but the investment will be worth it as you continue to create that perfect product and the sales come rolling in.

Enroll yourself and your finished product with ClickBank. Here is an affiliate network that makes it easy for online publishers to make their works available to hundreds of thousands of affiliates to promote. ClickBank will take care of everything, from the processing of orders, to the payment of the affiliates commissions. Your job is to host your sales page somewhere, including the ClickBank provided link as your payment URL and submit your sales pages URL to ClickBank.

Implement applicable online marketing techniques, even though you have affiliates and they will be promoting your ebook, this does not mean that you should stop promoting the same, by article and forum marketing, advertising and link building, to ensure the success of your ebook by actively pursuing available channels.

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Andrew Cocks is an Expert Internet Marketer and Business Coach. To Discover How You Too Can Make More Money Online Starting Immediately Check out the best Make Money Online site and claim Your FREE Gifts now: www.AndrewCocks.ca/freegifts