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Saturday, December 27, 2008

Keeping Your Focus on Article Distribution

By Gen Wright

I often see new Internet marketers make this mistake. I too have been a new Internet marketer myself, and I understand how this mistake comes about. I'm talking about losing focus. You see, the problem with Internet marketing is that when you are just starting out, there are just too many aspects of the business that need your attention.

You need to create a website. you need to source for products to sell or create your own products. You need to figure out how to drive traffic to the website. It's an uphill battle through and through. That's why many Internet marketers give up before they see results.

To make things worse, information about Internet marketing can be overwhelming. There are so many different ways to drive traffic. You can drive traffic from Ezine promotions, joint ventures, SEO, PPC, etc. Now you have web 2.0 - social bookmarking and social networking. No wonder new marketers get confused.

The only way to avoid this problem, is to stay focused. That is easier said than done. I see so many new marketers lose their focus. Whenever a new course comes up, they jump on it. They write one article, submit it to a few directories, see no results, and they move on to something else. That kind of strategy is doomed to failure from day one.

The key here is focus. If you are into article marketing, stick with it. Observe what the more experienced article marketers do, and learn from them. Article marketing has been around for years, and there are reasons why it has continued to work for years. Your job, is to figure out what those reasons are.

Even if at the beginning, you can't figure out why, it's ok to just stick with article marketing. After all, there are tons of real live examples of successful article marketers around. They are living proof that article marketing works.

So as you continue to execute your article marketing, learn quickly along the way. Ask questions whenever you can, and if you have to buy a course to shorten the process, buy only article marketing related courses. You don't go off course until you see the fruits of your labor. That is a winning strategy. If you are persistent enough and take on article marketing with tenacity, you cannot lose.

Once you see traffic coming to your site, then things really start to happen. You can test your sales copy. You can sell more products. You can ask for feedback to help fine tune your products and so on.

Once you have tweaked your site and have gotten decent conversion rates, you may then aim for more traffic. How do you get more traffic? That's right, focus on article marketing! Search for new keywords to optimize and keep on writing and distributing articles.

A website with thousands of back links is worth a lot of money. If you can't get the site to work, you can always sell it away so that other marketers pick up from where you left off. That way, you still make money. Your article marketing efforts will never go to waste.

Article Source: http://www.articlehighlight.com
(my own article directory)

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