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Thursday, January 17, 2008

Have You Considered an Online Partnership?

By Robert Williams

There are literally thousands of online joint venture possibilities to pursue. However, they generally fall into a few basic categories: list leveraging, product creation and general sharing. Here are ten online joint venture possibilities:

1. List leveraging. This is a common and generally simple joint venture. If you have a great opt in list and someone has a great product, you can promote their product to your list for a percentage of the sales.

2. Information marketing businesses can partner to bundle their products together and promote them to their combined email lists. The benefit to this type of arrangement is potentially huge. Each business increases their exposure and customer base, each business makes money, and each business gives their customer and email list an opportunity to take benefit from a new product.

3. Another simple joint venture might involve sharing or exchanging text links or banners with other related web sites.

4. Partner with another online business with a similar target market to create and share a web site. For example, you create dog training information products and your partner makes home made dog treats. You will both be marketing and advertising the same web site which means double the traffic.

5. A very simple online joint venture is to exchange testimonials or endorsements for each others products or services. For example, if you are a virtual assistant, you could promote the services of a web design firm or copywriter you've used. In return, they could promote your services as a virtual assistant.

6. If you have a product that is nearing the end of its life and sales are dwindling, you could offer it as a free bonus for another businesses product or service. In exchange, ask for a small portion of the profits.

7. Offer to insert a promotional ad for another business into your product package. You could take a small percentage of the profits or ask them to return the favor.

8. Trade ezine ads with relevant businesses that have similar target markets.

9. Create a promotional giveaway with another business and publish your ads and links in the report, ebook, or even talk about them in a video or audio product. You're essentially sharing the labor to put together a promotion that will reach both your list members and the list members of your partner, which means you're doubling your reach.

10. Create a freeware program with another business. Include a promotional ad for each of your businesses in the program. Submit it to freeware and freebie sites.

When considering the many possibilities of joint venture partnerships, consider what skills, strengths and assets you can bring to the partnership. This will likely give you numerous possibilities and then all you have to do is find the right partner.

Article Source: http://www.articlehighlight.com

Robert Paul Williams is the Editor of Work At Home Business Website. Come Browse Our Free Article Library. Stay Informed with the Latest Home Business Website News, Success Tips & Strategies. Monetize Your Site Today with Audio Ad Clips

Pros & Cons of Offering Archived Content to Your Members

By Robert Williams

Once your membership site has been up and running for a while, you will likely find you are accumulating a large volume of content. How soon this happens will depend on how often you update the content on your site. At some point you will need to decide how to handle this treasure trove of information.

There are two basic ways to manage your content. You can maintain all content forever and constantly have it all available to your members. Or, you can keep new content active for a certain period of time and then remove it from member access. There are pros and cons with both choices and you will have to decide what ultimately works best for you.

Some of the pros associated with leaving all of the content up forever is that new members will really feel they are getting their money's worth by having access to content from, possibly, years before they started paying for it. Of course, you also run the risk of having someone pay for a membership, download everything in sight and then drop their membership.

There are also some pretty serious advantages to making content available for a limited time only. You can go through your past content and repackage it and sell it again. Once you have a decent sized library of content to work with, you can find many different ways to repackage things for resell. This can provide a real increase in profits.

Some people know ahead of time that they want to provide content for a limited time. They may choose to update the content on the first of every month, for example. If you choose this method, you may want to have a few pieces of content accessible at all times, such as some beginner, "how-to" type of information.

Another option is to bring back popular pieces of content from previous months as a special "bonus". This works out great for people who were not members at the original time the content was published. To keep things fair, you may want to add on to the material, or provide some additional notes, or other information that was not included in the original form. This will make the customers who saw it the first time feel that they are still getting the bonus.

There are a million things that can influence your decision; for instance, the amount of available web space you have. All the factors that go into this decision will be unique to you and your site. There are no magic formulas or "right" answers to managing content. You can experiment to figure out what works best for you and your members.

Article Source: http://www.articlehighlight.com

Robert Paul Williams is the Editor of Work At Home Business Website. Come Browse Our Free Article Library. Stay Informed with the Latest Home Business Website News, Success Tips & Strategies. Monetize Your Site Today with Audio Ad Clips

How To Profit From Affiliate Marketing

By Cheow Yu Yuan

Affiliate marketing is a great way to profit from the Internet. It is whereby you promote other people products and get commissions when there is a sales generated from your marketing effort.

Nowadays, so many people are being involved in affiliate marketing, which sometimes make it harder for new affiliate marketers to earn a substantial income from this marketing way. Nonetheless, there are some things that you can do to make you stand out from other affiliates, which will increase your affiliate earnings along the way:

1. Do not drive any traffic, drive targeted traffic. Many new affiliates think that by just sending any traffic to a site, there will be sales. In affiliate marketing, the quality of the traffic counts a lot. You need ready buyers to visit your marketing page, so that they are more likely to take action and buy through your page.

2. Do not drive traffic directly to your affiliate sales page. By sending traffic directly to the sales page, other than losing out on the chance to increase the popularity of your website, you will also have a lesser sales conversion rate. Therefore, it is advisable for you to set up a simple website to talk about the affiliate product that you are promoting. You can provide a honest review on your website before taking them to the actual sales page.

3. Have an opt-in list. You need to capture your visitors information such as name and email address. People will usually not buy on their first visit to a website. Therefore, if you do not have an opt-in list that captures their information first, you will lose them forever when they do not buy over at your affiliate sales page.

4. Put in lots of effort. I know that this may sounds a bit too general and common sense, but you may be surprised that there are still a lot of people who think that affiliate marketing is a quick get-rich scheme. There is no such thing as easy money without putting in effort in this world. For affiliate marketing, your aim is to create as many exposures for your affiliate links as possible on the Internet. This require you to always seek out for new marketing strategies, planting links, coming out with creative business strategies, etc. All these require a great deal of determination, discipline, initiative, and of course time and effort.

Although I may put it across that affiliate marketing is a hard work, but you can be sure that once you pay the price, you will definitely reap multiple rewards in the long run.

Article Source: http://www.articlehighlight.com

Cheow Yu Yuan owns the blog - SingaporeAffiliateMarketing.com, which shares tips on how to use channels such as articles directories and search engines to promote affiliate products. Check out more about Affiliate Marketing at www.SingaporeAffiliateMarketing.com