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Friday, November 2, 2007

The Super Affiliate Marketing Tactics Exposed!

By Article Specialist

So what is it that allows a super affiliate to make hundreds or even thousands of sales when you struggle to make 5 sales of the same product? Why is it that super affiliates rake in the cash while you struggle to get by?

Think about this carefully: you’re both selling the exact same product. The only possible difference is the tactics you use to market it. Below, I’ve included a couple tactics that you should use to sell more like super affiliates. Try to incorporate them into your strategy.

Tactic #1: Play the Long Game

Without exception, super affiliates almost always have access to a very large, captive audience. Rather than scraping to find customers whenever a new product goes live, they usually have those customers well in advance; and they are pre-selling them the whole time leading up to the product launch.

In contrast, less successful affiliate marketers often use a sort of Google Cash approach to everything.

Whenever some new launch is coming up, they’ll throw together a promotional website; and try to direct traffic to it using pay per click search engine advertisements or solo ads.

But there’s a major flaw with this approach: almost without exception, people will purchase a “big launch” product from an Internet marketer they already know.

This is why you have to play the long game. Rather than focusing on each individual launch, prepare an approach that will work consistently for years. Start by building a list and sending ALL of your traffic there. This is exactly what super affiliates do; and this is what you should do, too, if you want to make more sales.

Tactic #2: Steal from Super Affiliates Whenever Possible

Many super affiliates are also big name Internet marketers. They have public personas that you can follow quite easily. You can find their userIDs on forums. You can scout out their blogs. You can join their mailing lists. You can find out which sites they own.

I encourage you to follow a handful of super affiliates carefully and steal every single lesson they offer unintentionally. Sign up for their mailing list and watch out they start to pre-sell products; or how they avoid pre-sales and then talk about the product several days after the launch.

There are dozens of different approaches that super affiliates take. None of these approaches is necessarily the “right” approach, but you can learn from each of them, since they are probably successful if a super affiliate is using them.

Tactic #3: Ignore Talk; Look for Revealed Preference

Talk is just that: talk. Many Internet marketers will talk about all sorts of different methods you can use to make money. They’ll tell you to advertise using Google Adwords or to build a list or to create viral reports.

While some of this information may be useful and legitimate, I would encourage you to ignore what they say and watch what they do. This is called “revealed preference.” If something works, they are likely to use it again and again, so look out for those things and ignore the babble.

Tactic #4: Make Friends with the Seller

Believe it or not, the seller wants you to be successful, too. So contact him ahead of time, make friends with him; and see if he has any particular advice for you on selling the product. Keep in mind that he talks to a lot of affiliates on a regular basis (especially around big launches) and has the best understanding of the tactics they actually use.

Conclusion

Super affiliates use a range of tactics in order to consistently outperform other affiliates. But one thing they always do is play the long game. They build lists, create forums, and secure a captive audience in advance of product releases.

Related Articles:
What Constitutes a Super Affiliate